When we set out to design a logo for Diarmuid, we knew it had to smart and simple. After experimenting with a few different options, we settled on a largely typographical solution with the letters D and M forming the upper body of a person and the left shoulder and elbow highlighted.
It’s an understated but elegant design, in keeping with his chosen profession and the overall context. It works equally well online and offline and sets the right tone for everything that follows, especially his website which we then went onto design.
In the client's own words
I found Passion very easy to deal with. As a busy surgeon it sometimes took me a while to complete my side of the work, but they were very understanding and patient. The product is great, and I think it will deliver the information my patients need.
Diarmuid Molony – Orthopaedic Surgeon