Before we could design a website, we first needed to design a logo. As it happens, they didn’t need a completely new logo, just a revamp of their existing logo, so as to make it more contemporary. We prepared some initial concepts for them to consider, arising out of carefully chosen styles, colours and fonts. Also included were some descriptor alternatives born out of our initial discussions and the creative brief they filled out. Fortunately there was one they liked and we set about applying it to all their stationery items and marketing collateral.
In the client's own words
We came to Passion for a new logo and website but came away with so much more. Their marketing expertise and business thinking were an added bonus. They asked intelligent questions and offered practical solutions. We would highly recommend them.
Liam O’Brien, Managing Director - Aertec TV Solutions