SELDOC

Project overview

SELDOC is a GP led cooperative that provides out of hours’ care and support services to patients in the London boroughs of Southwark, Lewisham, Lambeth, Merton, Sutton, Wandsworth and Kingston.

We’ve been working with SELDOC since 2014 when they first approached us. Back then, our brief was to create a new brand style and business structure to facilitate their growth and enable them to tender for more NHS contracts.

This time round, our brief was to re-build their website from scratch. Once again, we had to pitch against some London agencies, and once again we came out on top. It was a website we really wanted to build because of our pre-existing relationship with the client and because it’s a sector in which we have a lot of experience.

The website was challenging because of the large amount of information involved. Before we ever got to design and build it, we had to sift through large amounts of detail in order to prioritise and simplify the relevant content. Once the structure was agreed, the rest flowed relatively easily, because we had created the original brand style.

There were a lot of pages to design and a lot of functionality to build, including an online application form for duty clinicians. Thankfully it all came together nicely and the client now has a website of which they’re really proud, and which puts them in a strong position when tendering for NHS contracts and communicating with patients.

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In the client's own words

Thanks for getting our website up and running - it looks great and reflects the work you did in developing our brand with us. Thanks for your patience and efficiency. It’s been a pleasure working with you all.

Dr Riaz Jetha, Chairperson - SELDOC

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