Interaction Europe

Project overview

Interaction is a major player in the global BPO service industry where they deliver contact centre outsourcing solutions to companies doing business in Europe. They manage complex customer and client interactions in highly regulated and multilingual sales, service, support and claims operations.

They were introduced to us by their Group CEO and Marketing Director with a view to re-branding the company and re-doing all their marketing collateral, especially the website. It was an exciting and challenging task that quickly became one of our most enjoyable and rewarding projects.

We designed everything they needed, including all their stationery items, proposal documents, PowerPoint presentations and office posters. It was great to see the new logo and brand identity we created beginning to take shape and materialise before our eyes. It’s always an exciting stage of the project when you see the initial idea taking off and becoming tangible.

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In the client's own words

Passion for Creative was introduced to us through our Group CEO and Marketing Director. This warm referral helped us to get off to a good start but Passion still needed to convince us that they understood our industry and in particular our business proposition. We were delighted at how well they 'got' our business and did an excellent job at conveying our core brand messages. They delivered on time and on budget, and given that re-branding is really tricky, they did very well at managing our expectations. We really enjoyed working with Passion. They have a very powerful methodology framework and this was essential to managing the huge number of decision points.

John Drury - Interaction Europe

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