Capital Credit Union

Project overview

We have been working with Capital Credit Union for over two years now and it’s a relationship that has grown from strength to strength.

Formerly known as Dundrum Credit Union, Capital Credit Union has become one of the largest credit unions in Ireland, a far cry from the early days when their office was a single room over Dundrum Library and they were only open for business one day a week!

The primary objective of this latest campaign was to promote their key products – car loans, holiday loans, student loans etc. A secondary objective was to remind people of the recent name change and reinforce the new brand style.

Credit unions throughout Ireland are being transformed and positioning themselves as a clear alternative to mainstream banks. We’re supporting many of them on this journey, as this latest campaign clearly demonstrates.

As part of their 2017 summer campaign, we designed all their digital assets, including social media and email newsletter. We also supplied all the design files for their website.

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In the clients own words

We have been working with Passion for some time now and are extremely happy with the quality of their work. They are forward thinking, innovative and believe strongly in teamwork. We find them very obliging and easy to work with.

Declan Connolly, Marketing & Development Officer