Credit unions are inextricably linked with the communities in which they’re based. Capital Credit Union is no exception. They spend a lot of time and money supporting local charities, sports clubs, school projects etc.
And while their main office is still in Dundrum, their catchment area has expanded significantly in recent years to include other parts of south Dublin. It makes it all the more challenging to reach out to new and existing members.
Thankfully, the good folks in Capital Credit Union appreciate the importance of marketing and understand the process involved. We have done numerous door drops and direct mail letters for them, each time attempting to measure and improve the results.
In the client's own words
We have been working with Passion for some time now and are extremely happy with the quality of their work. They are forward thinking, innovative and believe strongly in teamwork. We find them very obliging and easy to work with.
Declan Connolly, Marketing & Development Officer - Capital Credit Union